The user experience (UX) is without doubt one of the most important factors in the success of any ecommerce business. However, ensuring a friction-free user journey involves meticulous testing, monitoring, troubleshooting, and constant optimization. That’s why we’re thrilled to announce Valido’s latest offering – Session Recording.
This new beta feature consists of two main functionalities, each designed to help you provide a high level of quality assurance in the user experience. Let’s dive in and see how Valido’s Session Recording can transform the way you approach ecommerce testing and beyond.
Sessions Recording Feature Overview
What is Session Recording in Ecommerce?
Session recordings are visual captures of real actions by visitors as they navigate a website. These recordings can consist of mouse movement, clicks, taps, and scrolling across multiple pages on different devices.
Other terms that may be used to describe this feature are session replays, user recordings, and user/visitor replays. Session recordings are used to gain an in-depth understanding of how users interact with an ecommerce site, which then helps fix issues, optimize UX, and ultimately improve the online store conversion rate.
Automatic Test Generation from Recorded Sessions
Valido’s Session Recording allows you to effortlessly generate UX tests for your ecommerce site with a single click, using the data captured from recorded user sessions.
Playback of Real User Sessions
With Valido’s session recording, you can watch real user sessions to understand precisely how your customers are interacting with your ecommerce platform. This feature also provides playback controls which allows you to speed up, fast-forward, rewind, or pause videos.
Benefits and Use Cases of Valido Sessions Recording
Who Does It Help?
Valido’s Session Recording feature benefits multiple teams within your organization. Quality Assurance (QA) teams are able to speed up the creation and execution of test cases for functional, visual and regression testing. Development teams can use it to provide real user data for verification of new platform functionalities. Support teams can swiftly diagnose and resolve issues with playback of user journeys. In addition, Valido’s Session Recording assists Marketing and Business teams in gaining a deeper understanding of user behavior and campaign effectiveness.
One-Click Test Generation for No-Code Testing
When it comes to quality assurance for ecommerce, creating various test scenarios can be a time-consuming task especially when full coverage across different devices, browser configurations and locations is necessary.
The benefits of Valido’s Automatic Test Generation are far-reaching. It not only eliminates coding and manual effort, but also ensures that your tests are based on real user interactions. This means your tests are tailored to mimic how users navigate your site, making your testing more relevant and accurate for the overall customer experience.
Detect Bugs and UX/Usability Issues
Session recording allows you to identify bugs and usability issues as they happen in real time. No more guesswork – you can see exactly what your users are experiencing.
Pinpoint errors that are not easily detected via regular monitoring tools. Valido’s recording and playback of real user sessions leads to more efficient troubleshooting and quicker bug resolution. Valido also facilitates seamless cross-team collaboration by allowing you to record and share test results across stakeholders effortlessly.
End-to-End UX and Performance Optimization
Identifying user experience and performance bottlenecks has never been easier. With Valido’s Session Recordings, you can see precisely where users might encounter page loading performance delays or unknown issues. This insight is invaluable especially for development teams striving to enhance their ecommerce site performance.
Marketing and Business Insights
Valido’s Session Recording isn’t just for technical teams. With the feature, Marketing and Business teams can gain valuable insights into user behavior by putting themselves directly in their customers’ shoes.
Valido provides an intuitive platform that empowers users of all skill levels, without the need of coding or test scripting abilities. The Session Recording feature embodies this, enabling Marketing teams to understand how users interact with campaigns and promotions as well as gain a deeper understanding of what drives conversions.
Moreover, Valido’s Session Recording feature helps UX improvement initiatives, facilitating UX site audits by simplifying the process of identifying pain points in the user journey and empowering you to make data-driven improvements.
Get Started with Valido Today
With Valido’s Session Recording, you can focus on what truly matters – utilizing insights to optimize the user experience. This intuitive feature makes it easy to create and execute UX tests with a click of a button, all without writing a single line of code.
Getting started with Valido’s Session Recording is a breeze. Once you have signed up for a Valido account, you can start exploring and testing this feature out by getting in touch with our support team – we will get you set up right away. As it is currently in beta, your input is invaluable to us as we continue to refine and enhance this new feature.
Don’t wait: see what your users see, monitor their actual end-to-end journey, and be part of the future of ecommerce testing and optimization.
Ready to take the next step in improving your ecommerce platform? Connect with us today!
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